The Olympic
mascots are fictional characters, usually an animal native to the area or human
figures, who represent the cultural heritage of the place where the Olympic and
Paralympic Games are taking place. The mascots are often used to help market
the Olympic Games to a younger audience, in particular toddlers and children.
Since the 1968 Winter Olympics in Grenoble, France the Olympic Games have had a
mascot. The first major mascot in the Summer Olympic Games was Misha in the
1980 Summer Olympics in Moscow. Starting with the 2010 Vancouver mascots, the
Olympic and Paralympic mascots have been presented together.
Vinicius, the Rio
2016 Mascot
The name of the
Olympic mascot pays tribute and named after to Brazilian musician, poet and bossa nova composer Vinicius de Moraes, decided popular vote.
Inspired by
Brazilian fauna.
Vinicius is a mix
of different Brazilian animals. His design takes inspiration from pop culture,
as well as video game and animation characters. Alongside his Paralympic Games
colleague, Vinicius represents the diversity of the Brazilian people and culture,
as well as its exuberant nature.
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